First a note from Tim Sullivan:
I wanted to send you a note to provide a little more information about our announcement today of an agreement to acquire Archives.com. As you know, Archives.com is a fast-growing family history site that has clearly attracted new users to family history with a product that is easy to use and one that has proven to be a great way for people to get started with family history.
Like Ancestry.com, the team at Archives.com has an extensive roadmap of product and technology innovation that we believe will make their service an even more unique and well-differentiated player in the dynamic and growing online family history category. Additionally, they’ve done a great job building strong partnerships with a number of key family history organizations, including a smart and strategic partnership with the U.S. National Archives, FamilySearch and findmypast.com to index and provide free digital access to the recently released 1940 U.S. Federal Census. These types of relationships, along with some creative content acquisition strategies, have helped build out Archives.com robust collection of family history records and expand the interest in family history.
In some ways, we view our deal with Archives.com as a coming-of-age moment for the online family history category. The success of companies like Archives.com, and the innovation we see across our industry, in many ways validates the work we have all done over many years to build category awareness. Archives.com has found an area of excellence in the family history category and they are a welcomed addition to the Ancestry.com family.
We very much view the acquisition of Archives.com as a way for us to accelerate our strategy of serving multiple customer segments with well differentiated offerings. I want to emphasis that our plan is to keep Archives.com as a distinct brand and site, to continue to nurture its existing partnerships, and to continue to invest in new content, product and technology.
There have never been more products and services available to genealogists than there are today, and I’m sure you will agree with me that that is a great thing. We are excited to help the talented Archives.com team continue to grow alongside Ancestry.com and look forward to helping them achieve their vision for a great online family history service.
Tim Sullivan
ANCESTRY.COM INC. TO ACQUIRE ARCHIVES.COM
–“Simple and Affordable” Fast-growing Start-up Adds Complementary Offering to Ancestry.com–
PROVO, Utah, April 25, 2012 – Ancestry.com Inc. (Nasdaq: ACOM) announced today it has entered into a definitive agreement to acquire Archives.com, a family history website, for approximately $100 million in cash and assumed liabilities.
This transaction will enable Ancestry.com to add a differentiated service targeted to a complementary segment of the growing family history category. In addition, Ancestry.com will welcome a team of talented engineers, digital marketers, and family history innovators into the Ancestry.com fold and also gain access to a proprietary technology platform that has supported Archives.com’s rapid growth.
Archives.com is owned and operated by Inflection LLC, a Silicon Valley-based technology company. Since Archives.com’s launch in January 2010, the site has rapidly grown to more than 380,000 paying subscribers who pay approximately $39.95 a year. Archives.com offers access to over 2.1 billion historical records, including birth records, obituaries, immigration and passenger lists, historical newspapers, and U.S. and U.K. Censuses.
“Archives.com has built a fantastic and fast-growing business that we think is highly complementary to Ancestry.com’s online family history offering,” said Tim Sullivan, President and Chief Executive Officer of Ancestry.com. “We love their focus on making family history simple and affordable, and we are excited to help the talented Archives.com team continue to grow alongside Ancestry.com, Fold3.com, and Family Tree Maker.”
“Family history remains a dynamic and growing online category,” added Sullivan. “Archives.com’s focus is consistent with our mission to help everyone discover, preserve and share their family history, which will help continue our efforts in delivering amazing discoveries to an even broader audience.”
Over the past two years, Archives.com has partnered with multiple well-known family history organizations that have helped build out Archives.com robust collection of family history records. Most recently, Archives.com partnered with the U.S. National Archives to provide free digital access to the recently released 1940 U.S. Federal Census.
“We are proud of the experience we’ve built with Archives.com and believe strongly in its future potential,” said Matthew Monahan, CEO and Co-Founder of Inflection. “Combining with Ancestry.com positions Archives.com to best capitalize on that potential, pairing complementary visions of the marketplace and the opportunity. We’ve long admired Ancestry.com’s content and technology and the innovations that the Ancestry.com team continues to bring to market. We’re excited to see how this transaction expands the reach of family history to an even larger audience.”
Upon completion of the transaction, which is subject to customary closing conditions, including expiration of the HSR waiting period, Ancestry.com will continue to operate Archives.com separately retaining its brand and website. Multiple Inflection employees, including key product and engineering executives are expected to join the Ancestry.com team.
About Ancestry.com
Ancestry.com Inc. (Nasdaq: ACOM) is the world's largest online family history resource, with more than 1.8 million paying subscribers. More than 9 billion records have been added to the site in the past 15 years. Ancestry users have created more than 34 million family trees containing approximately 4 billion profiles. In addition to its flagship site, Ancestry.com offers several localized Web sites designed to empower people to discover, preserve and share their family history.
About Archives.com
Archives.com is a leading family history website that makes discovering family history simple and affordable. The company has assembled more than 2.1 billion historical records all in a single location. Archives also partners with other leading family history websites to provide a comprehensive resource for researching your family history. Archives.com is free to try for seven days, allowing anyone to explore the benefits of membership without risk or obligation. For more information and to start discovering your family history, please visit http://www.archives.com/.
Archives.com is a leading family history website that makes discovering family history simple and affordable. The company has assembled more than 2.1 billion historical records all in a single location. Archives also partners with other leading family history websites to provide a comprehensive resource for researching your family history. Archives.com is free to try for seven days, allowing anyone to explore the benefits of membership without risk or obligation. For more information and to start discovering your family history, please visit http://www.archives.com/.
About Inflection
Inflection is a Big Data and e-commerce startup headquartered in the heart of Silicon Valley. Leveraging its proprietary technology platform, the company has built innovative data services like Archives.com,PeopleSmart.com, and Identity.com. Inflection was founded in 2006 and is backed by tier-one venture capitalists Matrix Partners and Sutter Hill Ventures.
Inflection is a Big Data and e-commerce startup headquartered in the heart of Silicon Valley. Leveraging its proprietary technology platform, the company has built innovative data services like Archives.com,PeopleSmart.com, and Identity.com. Inflection was founded in 2006 and is backed by tier-one venture capitalists Matrix Partners and Sutter Hill Ventures.
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